Now that you've poured your blood and sweat in building your site on Drupal Gardens, you search for it on Google, and it doesn't show up! What gives? That's what happened to me. I made my site, birminghamphilosophy.drupalgardens.com, and it's THE site for the Birmingham Philosophy Club, and yet it wasn't showing up anywhere on Google searches. While Drupal Gardens comes preloaded with a some useful SEO, such as the XML Sitemap module, which automatically creates and submits your sitemap to major search engines, and URL Aliases which changes your URLs to more useful, search-engine friendly terms like about-us, rather than node/16, for example. But obviously that's not enough, at least in my case.
So I did some research and discovered two easy steps to improve your ranking on Google through a little SEO. Here it goes:
First - Keywords
You have your site's title, which includes both the title and the slogan, actually, since they both appear in your site's title bar.